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Market SymposiumsJanuary 18, 2008
Cultivate enterprising solutions for improving you work and growing your business. Whether you're left or right-brained (or somewhere in between), these Market Symposiums provide indispensable tools for giving you discipline room to grow.
Tracks
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SA: New Media
Attend this day conference and learn about the latest trends, solutions and learn about what customers want today. You will gain valuable knowledge on how to manage projects, developing new ideas, the latest hardware and software tools and what's new in delivery for the web, cd and dvds. Whether you'll be creating marketing, education, presentations, e-learning, e- mail marketing, asset and content management you won't want to miss this symposium!
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Speaker:
- Nick Floro–CEO,Sealworks Interactive Studios
The most important aspect for the user is how will they interact with the application and content. This session will cover what's important in designing user interfaces, what questions to ask at the start of a project, how to make sure the user understands the interface and how it doesn't become more important than the content.
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Speaker:
- Nick Floro–CEO,Sealworks Interactive Studios
This session will explain how to develop a successful web site. We'll cover the five phases for web development: discover, define, design, develop and deliver. You'll learn what questions to ask to determine how to build the best web site. Promoting a site and optimizing it for search engines. We'll also discuss building a database driven web sites, advantages and disadvantages plus what not to do.
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Speaker:
- Nick Floro–CEO,Sealworks Interactive Studios
The beginning of a project is one of the critical steps in developing a successful interactive solution. We'll review everything you need to know to get started on a project so that it will be developed on time and within budget. We'll cover gathering information, preparing technical documentation, getting sign-offs on each phase, acquiring assets, and provide ways to manage your team, the client and the project. We'll also cover tips for preparing proposals including how to get accurate estimates.
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Speaker:
- Nick Floro–CEO,Sealworks Interactive Studios
A comprehensive introduction to QuickTime technology including various media formats, an overview of the compression technologies and which codec to use, a tour of authoring features, how to access advanced features such as effects and interactivity and how to select the best video delivery for your project.
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Speaker:
- Nick Floro–CEO,Sealworks Interactive Studios
You got the new big project but how do you get it done? This session will look at several potential projects and provide you with a process for pricing development, estimating time frames, selecting the software, delivery methods and determining what type of team you'll need to complete the project.
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Speaker:
- Nick Floro–CEO,Sealworks Interactive Studios
We'll wrap up the day with the top tips and tricks that you can use to make your projects more successful and help you in everyday production of content.
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Speaker:
- Nick Floro–CEO,Sealworks Interactive Studios
Join us for this look at what is Web 2.0 and how it will effect the future of web applications. What can we learn from the buzz and new tools appearing in the consumer and cooperate environments and how can we take advantage of them to help our user’s learn.
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Speaker:
- Nick Floro–CEO,Sealworks Interactive Studios
Learn how you can take advantage of the latest interactive technologies to build the best tools for training, presentations, marketing, product tours and providing information to your audience. During this session we'll dissect several projects, discuss how they were built and demonstrate how you can take advantage of the technology. Discussion will include solutions on e-learning, marketing on the web, presentation tools, asset and content management, dynamic web sites, and web services. At the end of this session, you'll have a complete set of ideas and tools that you can apply in your business or offer you clients or company.
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Speaker:
- Nick Floro–CEO,Sealworks Interactive Studios
What does it mean to be a new media artist today? How many hats do you wear in the workplace? Learn about the tools, responsibilities and steps that you can take to improve your team, clients, and business. We'll also discuss the latest tools that you want to add to your toolbox for creating the next generation of new media.
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SB: Photoshop
It should be pointed out that the word symposium comes from the ancient Greek, for Drinking Party. No kidding. So even though we won't be drinking, we will try our best to keep this gathering informal. By the end, we'll be drunk with ideas about Photoshop.
Photoshop has been the beginning, middle and endpoint for designers and photographers since those pre-flood days of the early nineties. It still is. But now it seems the power and facility of the app has bled through to the regular user, and not just them, but also the specialized user. Witness the breakup of CS3's versions of the app, pointed and marketed directly to web, print, and video. Those of us who have been using it since version 1.2 have that odd sense of pride in watching something grow up in front of our eyes, or screens, as it were. And even with all the enhanced doohickeys and interface and output options, it still is, after all, Photoshop.
And Photoshop is something we know pretty well. And there are things beyond, or maybe just underneath all the glamor that you might find useful. Things hidden in plain sight.
We present this Symposium in four parts. Four marathonic, 90 minute sessions. The first session will approach image rescue controls. When we get an image that isn't necessarily in the best state, how do we make it great?
Part 2 will sympose (a word?) some Manipulation and image element techniques.
Part 3 will discuss the newly enhanced Smart Layers and Smart Objects in CS3.
Part 4 will be a discussion on collaboration, and workflow, integrating work in Photoshop with other apps, and, with a little help from Leopard, with other users.
All in all, it will be a fun, and informative day.
Sessions for this Track are not available at this time. -
SC: Podcasting & Rich Media
Attend this one day conference and learn about the latest trends in Podcasting and Rich Media. You will walk away with valuable knowledge on show planning, production, publishing and monetization. You will learn and interact with the new media industry's leading podcasters, vidcasters, vendors, and sponsors. So, whether you are new to the world of podcasting and new media looking for how to get started or a seasoned veteran looking to catch up on the latest and network, you won't want to miss this symposium!
What does it take to produce great content, build an audience and possibly even monetize your efforts? What are the best, most efficient tools? How to you move from producing shows you love to do to shows people love to hear? This course covers the essentials of everything from planning your show content to growing it into a media property.
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This session focuses on pre-production work. It will leave you with a
notebook-full of ideas for how to think things through before the mic goes on
or the video starts recording. -
After the content itself, production quality is the number one reason people
abandon listening and viewing content. -
Get Heard! Once you have a great show that is well produced, that is your
biggest challenge. -
Monetization (making money) is a concern of many new media producers.
Who should you partner with to do so? What are all the options? Are all ad
networks created equal? How much can you make? What can be done to
enhance the earning potential of your shows? How can new media help you
sell other goods and services?
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